Posts Tagged "News Flash"

Keeping the New Year Inspiration Flowing

As we approach the end of January, some of the New Year resolutions that were so inspiring at the beginning of the month may be getting brushed aside in the hustle and bustle of a typical work day. So, how do we return to those resolutions and keep the inspiration flowing through the year?

Here are some techniques I use to keep motivated and stay on track:

• Divide your business goals between short and long term
  Nothing is more overwhelming than having a huge to-do list, so when the list gets too large, it’s time to divide and conquer. Place the smaller goals first in order to build the steps to attain the bigger goals.

• Stay realistic
  After putting your list together, make sure it is something you have the ability to accomplish. Realistic goals may not seem so exciting, but the amount of success will be far greater in the end.

• Picture the end result in your mind
  Gurus from all walks of life cite this as a secret to success. Being able to focus on your end result not only puts your energy in that place, but also reminds you of the what, why, and how of your business.

For further reading, Gleb Reys offers 5 great ideas in his article entitled How to Stay Motivated over at Lifehack.org.

With these ideas in mind, as well as tuning into your own personal motivators, you should see results start to take root and grow!

Your Business in the New Year

Happy New Year! It’s time for resolutions, fresh ideas, and showing your customers how you can help them reach their goals.

Utilize these ideas to take advantage of this special time of year:

• Spend the month of January sharing helpful tips via social media. Read our previous post about the best times to post to social media to take advantage of the right windows of opportunity.
• Share your own goals for the year to inspire others to dream big. Matthew Toren says it’s especially important for young entrepreneurs to make New Year’s Resolutions, but any business can benefit from goal-setting.
• Get yourself organized and plan out your messaging schedule for the year. Now is a great time to engage your GlobalWrites team to help with marketing copy.
• Plan your business taxes for 2012 with this article by Carol Tice on Entrepeneur.com.
• Spend some time brainstorming possible new trends to take advantage of in the new year. Marketing Profs shares its anticipated customer loyalty trends for 2012 in this fantastic slideshow.
• Send out a newsletter or write a blog post detailing how your business can help others reach their own New Year’s goals.

Above all, enjoy the fresh start the New Year brings and have an exciting, prosperous 2012.

Here’s to our Clients and Partners in 2011!

This is the time of year we all look back in surprise and wonder where the year has gone. It’s been an amazing year — and we owe it all to our fabulous clients and partners who have made it possible to thrive in our first 9 months as Houston’s only copywriting agency. In your honor, we have made a donation to Charity:Water. Charity:Water provides one of life’s most basic needs — clean water. Just as you provide our small business with our most basic need — the opportunity to do great work with great people. Thank you!